Grab partners with TAT inviting travelers to experience 25 community attractions with free rides
Grab recently announced a strategic partnership with the Tourism Authority of Thailand (TAT) to promote local tourism under the campaign ‘Grab Xi’’, designed to offer Grab’s users an authentic, local travel experience in 25 local community attractions in 5 cities for free.
Travelers can apply special promo codes given to receive special discounts up to 150-250 baht off, unlimited rides. The local tourism promotion campaign from Grab x TAT starts now until 30 September 2018, covering emerging community attractions in Bangkok, Pattaya, Phuket, Krabi and Surat Thani (Samui).
Tarin Thaniyavarn, Country Head of Grab Thailand, said “We are proud to announce this partnership with the Tourism Authority of Thailand to help promote domestic travels especially within local communities from the 5 provinces in the ‘Grab Xi’ campaign. While these destinations are already welcoming a large number of tourists every year, the ‘Grab Xi’ campaign will not only open doors to even more opportunities for the local communities with their unique charms but will also distribute income to the local people. This initiative forms part of Grab’s continued effort to improve the livelihood of the community and support income increase for sustainable growth. We hope to be able to expand this campaign to other provinces in the near future.”
“To support the growth of domestic travel sector, the Tourism Authority of Thailand focuses on encouraging Thai travelers to visit local attractions. The initiative to promote these emerging destinations is one of our strategy to drive the economy, and tourism income – recognised as a major contributor to grassroots economies. To bring our strategic vision to life, an efficient transportation system is essential to the infrastructure required to ensure tangible growth for local tourism sector, as it provides travelers with convenience and ease. Through this partnership under the ‘Grab Xi’ campaign, we integrated our effort with Grab to provide travelers with authentic local experience,” said Noppadon Pakprot, Deputy Governor, Tourism Authority of Thailand.
Travelers can participate in the Grab Xi campaign by selecting their destination as ‘TAT x Grab’ then choose the listed local destination in their province and add the promo code. For participating local community attractions in Bangkok and Pattaya, use the promo code ‘AMAZING’ to get a maximum of 150-baht discount per ride. For Phuket, Krabi and Samui, use the promo code ‘THAITAY’ to get 250-baht maximum discount per ride. The promo codes can be used for unlimited rides throughout the campaign from today until 30 September 2018.
Applicable for the local attractions in five cities: Bangkok, Pattaya, Phuket, Krabi, and Samui.